Congratulations if your business has gotten big enough that you’ve gone national. You might have struggled for years with an idea for a new product or service that you perfected over time. You first offered it locally, then regionally. You caught on with consumers and the venture capitalists swooped in to take you nationally, but now you have to provide customer service and support from the Atlantic to the Pacific, and you’re wondering how to handle this.
Importance Of Call Center
Fortunately, there are third-party business vendors you can use to set up a call center without actually using your own people or setting up your own facility. This can mean letting call center professionals who know the industry handle this better than you and your own people ever could, and outsourcing it can save you money and investment bank to choose the best, since they might already be using a call center for other clients. So, their payroll and overhead are already being tended to. You’re paying for just the service and not everything they need to run it.
However, once you make the decision to hire a call center, where should it be? Using a Chicago-based company might be the right choice, and for a lot of reasons. The relatively central location of this city in the Midwest is a good one to start with. Regardless of where your own headquarters are in the lower 48, you’re only going to be an hour or two apart in time zone from a Chicago-based company, making office communications much easier to facilitate. That also makes it easier for a call center in the Windy City to have hours that line up with consumers from coast to coast calling in with questions and concerns.
Hire People Who Speak Languages Other Than English
Another advantage to using a company based in Chicago is the local talent pool available. Millions live here, so if you need access to particular skillsets, educational backgrounds, or talents, you can find them in the greater metropolitan area. You can also have access to people who speak languages other than English, given the multicultural nature of the city. That’s very helpful if you have continental reach, as Spanish-speaking representatives are very much in demand for Latino customers. Also, French speakers might come in handy if you’re moving into areas like Quebec up in Canada as your business expands its operations across the North American continent in its growth.